Look, I get it. Every week there’s some new “WordPress killer” promising to revolutionize web building. Wix, Squarespace, Webflow, Notion sites—they all claim to be the future.
But here’s the thing: WordPress still powers 40% of the internet. Not because it’s old and people are stuck with it, but because it just works. Really, really well.
After building hundreds of sites over the years, I keep coming back to WordPress. Here’s why it’s still the best choice for most people in 2025.
It’s Actually Easy (Once You Get Past the Initial Learning Curve)
The myth: “WordPress is too complicated for normal people.”
The reality: My 65-year-old client runs her pottery blog just fine, thank you very much.
Yes, WordPress looks intimidating at first. But once you spend a weekend playing around with it, you realize it’s designed for humans, not developers. The dashboard is logical, adding content is straightforward, and if you can use Microsoft Word, you can use WordPress.
Plus, when you get stuck, help is everywhere. YouTube has about a million WordPress tutorials. Google any WordPress question and you’ll find 50 different answers. Try that with some fancy new platform.
The Plugin Thing Is Actually Insane (In a Good Way)
Want to add a contact form? There’s a plugin. Need an online store? Plugin. Want to turn your site into a membership platform? You guessed it—plugin.
Over 50,000 plugins means WordPress can become whatever you need it to be. I’ve seen people turn WordPress into:
- Online course platforms
- Event booking systems
- Real estate listings
- Job boards
- Social networks
- Subscription boxes
- You name it
The best part? Most of these plugins are free. The premium ones usually cost less than a fancy dinner and can transform your entire business.
It Looks However You Want It To
Free themes alone give you thousands of options. Need something professional? Elegant? Weird and creative? There’s a theme for that.
But here’s where it gets interesting: Tools like Elementor have turned WordPress into a visual builder that rivals anything Squarespace or Wix can do. You can drag and drop your way to a custom design without touching a line of code.
And if you outgrow themes? You can hire a designer to create something completely unique. Try doing that with a website builder.
It Grows With You (This Is Huge)
I’ve seen WordPress sites handle everything from personal blogs getting 100 visitors a month to major publications getting millions of page views. The same platform scales from tiny to massive.
Starting small? Basic shared hosting for $5/month works fine.
Getting bigger? Move to better hosting, add caching, optimize images. WordPress grows with you instead of forcing you to rebuild everything on a new platform.
Want to sell stuff? WooCommerce turns WordPress into a full e-commerce platform. I’ve seen people run six-figure businesses on WooCommerce that started as simple blogs.
Google Actually Likes WordPress Sites
WordPress is built with SEO in mind. Clean URLs, proper heading structures, fast loading speeds—all the stuff Google cares about is baked right in.
Then you add Yoast or RankMath, and suddenly you have better SEO tools than most professional marketers had 10 years ago. These plugins literally tell you how to optimize your content for search engines.
The result? WordPress sites consistently rank well in Google. I’ve seen brand new WordPress blogs outrank established businesses just because they followed basic SEO practices.
You Own Your Stuff (This Matters More Than You Think)
With WordPress, you own everything. Your content, your design, your customer data—it’s all yours.
Compare that to website builders where you’re basically renting space in someone else’s house. What happens if they raise prices? Change their terms? Go out of business? You’re stuck.
With WordPress, you can move your site anywhere. Don’t like your hosting company? Pack up and move. Want to change developers? No problem. Your site isn’t held hostage by any single company.
The Community Is Unreal
WordPress has the biggest, most helpful community in web development. Stuck on something? Post in a WordPress Facebook group and you’ll get help within hours.
Need a developer? There are thousands of WordPress experts available. Need training? WordPress meetups happen in every major city.
This matters because when you choose WordPress, you’re not just choosing software—you’re joining a community that will help you succeed.
It Plays Well With Everything
WordPress connects to literally everything. Your email marketing tool? Connects to WordPress. Your CRM? Yep. Payment processors, analytics tools, social media platforms—if it exists, there’s probably a WordPress plugin for it.
This means you can build a complete business ecosystem around your WordPress site. Everything talks to everything else, and you’re not limited by what one platform decides to support.
The Money Part (Let’s Be Honest)
WordPress itself is free. That’s not marketing speak—it’s actually free.
Your real costs are:
- Hosting: $5-50/month depending on your needs
- Premium theme: $50-200 one-time (or use free ones)
- Essential plugins: $0-500/year
- Total: Usually $10-100/month
Compare that to enterprise website builders that can cost $300+ per month, and WordPress looks pretty attractive.
It Keeps Getting Better
WordPress isn’t sitting still. The new block editor (Gutenberg) makes creating content way more intuitive. Full site editing is making theme customization even easier.
They’re constantly adding features that keep WordPress competitive with newer platforms, but without breaking existing sites.
The Real Talk: Why Choose WordPress?
Choose WordPress if you want:
- A site that can grow with your business
- Complete control over your content and design
- The ability to add any feature you can imagine
- A platform that will still be around in 20 years
- Access to the world’s largest community of developers and users
Don’t choose WordPress if you want:
- Something you can build in an afternoon with zero learning curve
- A platform where you never have to think about updates or maintenance
- The absolute simplest possible solution (even if it’s more limiting)
My Bottom Line
WordPress isn’t perfect. It requires some learning, regular updates, and occasional troubleshooting. But it’s the closest thing to a universal solution for websites that exists.
I’ve built sites on everything—Shopify, Squarespace, Webflow, custom code. But I keep coming back to WordPress because it just does more, costs less, and gives you more control.
Will there be a WordPress killer someday? Maybe. But after 20+ years, WordPress is still growing, still innovating, and still the best choice for most websites.
That’s not nostalgia talking—that’s just good business sense.
For any inquiries or assistance with WordPress development, feel free to get in touch with WeCreate Digital Agency. Our team of experienced developers is ready to help you harness the full potential of WordPress for your web projects. Happy coding!
