InvestHK is a government branch that aids foreign companies to establish themselves in Hong Kong. They also provide aid to startups. InvestHK approached WECREATE with the desire to create an informative brochure regarding the Hong Kong Maritime and Port and the services they provide globally.
WECREATE HK designed InvestHK’s brochure with the aim to highlight the important information for customers as well as to create a visually aesthetic framework that established the professional and industrial tone of Hong Kong Maritime and Port. Using geometrical graphical elements as well as oceanic colours such as blue, teal and green, we created a brochure that induced visual interest as well as creating subtle hints at hierarchy by guiding the reader’s eyes to the significant information.