Since 2000 the Great Food Hall has been inspiring gastronomes with extensive selections of quality fine foods: poultry, fish, dairy, sushi, spirits, cigars, organic produce, pizza, herbs, flowers… The Great Food Hall offers anything and everything for your culinary requirements. WECREATE HK participated in the pitch to develop the Christmas catalog for the Great Food Hall.
Our design was aimed at emulating the festive and joyous atmosphere of the winter holidays; this was done through our use of color, playful typography combinations and illustrative graphics and patterns of reindeer, argyle and ornaments. We paired our designs with photography of the delicious food that was on stock from the Great Food Hall; utilizing their appetizing effects and making them work in sync with out design adds an increased sense of engagement and is appetizing to consumers.


Great Food Hall

What We Did