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Okay, let’s be real here. You want to sell stuff online or build a website, and everyone’s throwing around “Shopify” and “WordPress” like they’re magic words. But which one should you actually pick?

Here’s the deal: Shopify is laser-focused on selling stuff. WordPress is like a Swiss Army knife—it can do e-commerce, but it does a whole lot more.

Think of it this way: Shopify is like renting a fully equipped store in a mall. WordPress is like buying land and building whatever you want on it.

Shopify: The “Just Let Me Sell Things” Option

Perfect if you’re thinking: “I just want to sell my products online without dealing with tech headaches.”

Why People Love Shopify

It’s stupid simple. Seriously, you can have a professional-looking store up and running in a few hours. No need to figure out hosting, security updates, or any of that technical stuff—Shopify handles it all.

Everything you need is already there. Inventory tracking? Check. Payment processing? Done. Shipping calculators? Built-in. Tax calculations? Yep, even that nightmare is handled for you.

It grows with you. Whether you’re selling 10 items a month or 10,000, Shopify scales up without you having to rebuild everything. I’ve seen people go from bedroom businesses to six-figure stores on the same platform.

The Reality Check

It’s going to cost you. Starting at $39/month might seem reasonable, but those app fees add up fast. Need better analytics? That’s extra. Want fancy email marketing? Another monthly fee. Before you know it, you’re paying $200+ per month.

You’re renting, not owning. Shopify can change their rules, raise prices, or even shut down your store if they think you’re violating their terms. You’re playing in their sandbox.

Customization has limits. Sure, you can change colors and fonts, but if you want something truly unique, you’ll hit walls pretty quickly.

WordPress: The “I Want to Build Something Special” Route

Perfect if you’re thinking: “I want complete control over how this thing works and looks.”

Why WordPress Rocks

You own everything. Your content, your design, your customer data—it’s all yours. No one can take it away or change the rules on you.

Unlimited possibilities. Want to add a membership area? A forum? A booking system? Custom product configurators? WordPress + plugins can do pretty much anything you can imagine.

WooCommerce is surprisingly powerful. This free plugin turns WordPress into a legit e-commerce platform. I’ve seen it handle everything from simple product catalogs to complex B2B stores with custom pricing.

The Reality Check

You’re the IT department now. Updates, backups, security, speed optimization—that’s all on you. Or you’ll need to hire someone who knows what they’re doing.

It’s not “set it and forget it.” WordPress sites need regular maintenance. Plugins break, themes need updates, and sometimes things just… stop working for mysterious reasons.

The learning curve is real. Even with all the tutorials out there, expect to spend weeks (or months) really getting comfortable with WordPress.

Let’s Talk Money (Because That Matters)

Shopify’s Real Costs

  • Basic plan: $39/month
  • Apps you’ll probably need: $50-150/month
  • Premium theme: $100-300 one-time
  • Reality: Most serious stores spend $100-250/month

WordPress’s Real Costs

  • Good hosting: $15-50/month
  • Premium theme: $50-200 one-time
  • Essential plugins: $100-500/year
  • Reality: $30-100/month, but can spike if you need custom work

The “Which One Should I Pick?” Decision Tree

Choose Shopify if:

  • You just want to sell products online (like, that’s it)
  • You hate dealing with technical stuff
  • You’re okay paying monthly fees for convenience
  • You want to focus on marketing and sales, not website management
  • You’re selling physical products primarily

Choose WordPress if:

  • You need a website that does more than just sell stuff
  • You want complete control over your site’s functionality
  • You’re comfortable learning new tech skills (or hiring someone who has them)
  • You’re building something for the long term and want to own it
  • You’re selling digital products, services, or have complex requirements

My Honest Take

If you’re asking this question, you probably want Shopify.

Here’s why: Most people who need WordPress already know they need it because they’ve tried Shopify and bumped into its limitations.

Shopify is designed for one thing—selling stuff online—and it does that really, really well. Yes, it costs more in the long run, but it also saves you from becoming a part-time web developer.

But… if you’re building a brand, not just a store, WordPress might be worth the extra effort. Having a blog, custom landing pages, membership areas, or complex product options? WordPress makes all that possible.

The Bottom Line

Don’t overthink it. Shopify will get you selling faster. WordPress will give you more control later.

Pick based on what you need right now, not what you might need in five years. You can always migrate later if your needs change (though it’s not exactly fun).Start with Shopify if you want to test the waters. If you outgrow it, that’s a good problem to have—it means you’re making money.

For any inquiries or assistance with Shopify development or WordPress development, feel free to get in touch with WeCreate Digital Agency. Our team of experienced developers is ready to help you harness the full potential of Shopify or WordPress for your web projects. Happy coding!

Sumiarta Adinata

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